Should you respond to negative online comments?

To click or not to click, that is the question. Mainstream social web consultants often advise clients “do NOT click or respond” to negative posts online forums, for fear doing so will drive up search relevance of offending links. This is … Continue Reading

Top 10 Mistakes Direct Selling Companies Make in Social Media

It seems natural that companies whose primary driver is person-to-person relationships would have jumped on the social media bandwagon early on and embraced it, singing “hallelujah!” the whole way. You would think. Network marketing companies have been too slow to … Continue Reading

5 Tips to Reduce Churn in Network Marketing Companies

Momentum Factor’s first client has me deep diving into what it is that keeps a customer happy and on board. It’s a wonderful first project for my little firm and I am eager to deliver for this great network marketing company. The … Continue Reading

Be Fun or Be Done

Like it or not, today’s corporations – especially in network marketing – are in demand to serve as providers of information and entertainment as much as they are a product or service. The most progressive MLM companies today are laser focused … Continue Reading