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How long does reputation management take?

Great article from SearchEngineLand.com on the amount of time it can take for reputation repair to be successful. Considering how important an asset your reputation is, the investment in improvement is worth the wait. Excerpt: To the uninitiated, merely publishing … Continue Reading

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Live Webcast: How to Protect & Defend Your Brand Online in Today’s Search Engine Environment

Join Momentum Factor CEO Jonathan Gilliam for an upcoming webcast called How to Protect & Defend Your Brand Online in Today’s Search Engine Environment. Date: Thursday,  May 18 Time: 10am PT / 12pm CT / 1pm ET Duration: 1 Hour Description: … Continue Reading

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Jonathan Gilliam to Present at 2017 DSA: “Your Secret Weapon: Leveraging Your Sales Field for a Winning Online Reputation”

We are proud to announce our upcoming presentation at the Direct Selling Association 2017 Annual Meeting on June 4-6, 2017. As usual, Momentum Factor will deliver the latest cutting edge content to the world’s greatest direct sellers. On the stage will … Continue Reading

Jonathan Gilliam Named to the Online Reputation & Brand Protection Coalition Board of Advisors

We are delighted to announce that Momentum Factor president Jonathan Gilliam was named to the Board of Advisors for the Online Reputation & Brand Protection Coalition, a non-profit organization dedicated to providing businesses with education, solutions, and advocacy to help them … Continue Reading

How to Prevent Online Reputation Problems Before They Happen | Online Reputation Management

  “It takes many good deeds to build a good reputation, and only one bad one to lose it.” —Benjamin Franklin Online reputation can have a massive impact on your bottom line, yet maintaining clean search results is particularly challenging … Continue Reading

How Much is Your Online Reputation Costing Your Company?

Our firm recently created a easy-to-use online tool to calculate the costs of negative search results. Our research shows that the more negative results direct sellers have when Googling their name, the more prospects will be scared away from joining. … Continue Reading

What Wikipedia’s Google Ranking Means for Your Business

Wikipedia results are shifting slightly downward, from the top half of page 1 to the bottom half. This is generally good news for direct sellers, as Wikipedia entries often have a negative bias towards direct sellers. It’s still a heavyweight, … Continue Reading

10 Reputation Management Trends Direct Sellers Need to Know

The Reputation Institute recently published a report identifying the key trends driving reputation management for the next few years. While primarily focused on organizations whose brands are household names, the report does provide useful insight for direct sellers concerned about … Continue Reading

Should direct sellers get proactive about risk?

Great post from Harvard Business Review on how risk should be integrated in a company’s day-to-day operation rather than a side function. We believe direct sellers should be proactive in identifying risk when it comes to distributor compliance. In our … Continue Reading

Can Instagram Stop Insta-spam?

Our social and online reputation teams have noticed a recent rise in what we affectionately refer to here as “Insta-spam.” That is, spam bots leaving fake comments from fake profiles, or hashtag hijackers posting dozens if not hundreds of often … Continue Reading