Although you've seen it on the front page of our website and you've heard our team talk about it, are you still wondering what exactly is Lifecycle Compliance? We thought you might be. To clear up any confusion and clarify how Lifecycle Compliance can benefit your company, our team put together the following explainer video.
This is major news for the direct selling industry - the FTC has been handed a major courtroom setback in an anti-pyramid case that shut down a direct seller back in May. Learn more from Social Selling News.
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How would you like to have your entire compliance team certified in the World's #1 Brand Protection & Compliance Monitoring Solution? The FieldWatch Certification Program from Momentum Factor offers exactly that!
A report published by the American Enterprise Institute (AEI) delved into efforts by the FTC to speed up decision-making processes through the establishment of rulemaking frameworks with less public input and more political control. AEI recently held a panel discussion with former FTC leaders to discuss the findings of the report and the direction of the current commission.
You may have thought to yourself, “it seems like just about anyone can be an influencer these days,” and you’d be correct. Young people are finding it easier than ever to monetize the now-marketable skill of content creation. The transition from long-form to short-form content created a higher demand for more content, and thus more digital content creators.
The use of influencers has become a major part of many marketing strategies in recent years. While there has always been a risk in terms of regulatory compliance regarding influencer marketing, businesses could face even more challenges with the Federal Trade Commission's (FTC) proposed Endorsement Guide changes.