Multi-level marketing is a diverse and varied industry, employing many different structures and methods of selling. Although there may be significant differences in how multi-level marketers sell their products or services, core consumer protection principles are applicable to every member of the industry. The FTC staff offers this non-binding guidance to assist direct sellers and MLMs in applying those core principles to their business practices
Google is the front door to your business. Are you keeping it safe from intruders? Go ahead, Google the name of your company now. I’ll wait.
With direct sales continuing to move toward more of an online model, it’s never been more important to protect your company’s reputation online. However, before even looking at the results page, what words follow your brand name in the auto-suggested results? Do the words “scam” or “pyramid” or “lawsuit” appear anywhere?
Inc. Magazine recognized Momentum Factor, a leading global provider of online risk mitigation applications and services, amongst the fastest growing companies in the U.S. on its 36th annual Inc. 5000, the most prestigious ranking of the nation's fastest-growing private companies.
Check out this great article from SearchEngineLand.com on the amount of time it can take for reputation repair to be successful. Considering how important an asset your reputation is, the investment in improvement is worth the wait.
The fact that legal challenges can have devastating consequences for direct selling firms does not come as news to veterans of the industry. Fortunately, our experts interpret recent legal challenges as reminders of the necessity of rigorous, up-to-date compliance and practices and policies, not as omens of a regulatory sea change. Class action litigation will force companies to continue to examine their business practices to ensure that they are in compliance with current FTC directives.
Many businesses and professionals are being harmed by negative information that has been published on the internet. Unfortunately, it is now very easy for someone to harm a business by anonymously or pseudonymously publishing damaging content online. Learn how to protect and defend your brand online in today's search engine environment during this upcoming webcast.
In exchange for your feedback, you will gain early access and preferred pricing when we release this summer. Send us a note and let us know your interest!
The program is designed to deliver bite-sized, to-the-point compliance training directly to violators of your policies and those who need it.