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Using Social Media Contests to Boost Direct Selling Momentum

Jonathan GilliamSeptember 1, 2011
In Direct Selling we know contests are a great way to keep the field engaged. The same applies in social media. The rise of social media in direct selling gives us amazing new avenues for quickly rolling out new contests and challenges in exciting, fun and cost-effective ways.
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DSA Survey: Fewer Sellers, Selling More

Jonathan GilliamAugust 19, 2011
The Direct Selling Association (DSA) yesterday released its long anticipated figures, showing a slight increase in sales numbers coupled with a slight decrease in number of distributors over 2009.
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Jonathan Gilliam to speak at the 2011 Direct Selling Edge Conference

Jonathan GilliamJuly 19, 2011
Momentum Factor Founder & CEO Jonathan Gilliam has been invited to present in two different sessions at this year's Direct Selling Edge Conference in Las Vegas, NV from Sept. 22-23. His topics are Advanced Marketing Strategies and Social Media Marketing for Direct Selling Companies. Vegas conferences are always fun ... we hope to see you there!
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Is Google+ a Potential Rival to Facebook?

Jonathan GilliamJune 30, 2011
Google has announced another foray into social networking, and so far, reports are surprisingly good. No doubt it will not unseat the behemoth that is Facebook, but it is interesting in that Google seems to have thought out some of the most frustrating and time-wasting things about Facebook in order to solve them.
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Direct Selling Featured in 40-Page Spread in Today’s Wall Street Journal

Jonathan GilliamJune 24, 2011
Booklet insert describes "The Ultimate Social Business Model" I thought I was dreaming this morning when I opened this morning's Wall Street Journal (WSJ) and out pops a wonderful sight - a Parade-style magazine chock-full of articles educating the business world about the promise of our industry.
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Focus Forward … DSA Miami!

Jonathan GilliamJune 2, 2011
Momentum Factor is off to Miami next week to attend the Direct Selling Association (DSA) 2011 Annual Conference
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$1 Billion Lawsuit at Ambit Energy

Jonathan GilliamMay 25, 2011
Former top earner essentially calls Ambit a pyramid scheme run by racist, sexist thugs. What do you think? Former distributor Nicole Gubin, said to be a top 10 earner at Ambit Energy, filed a $1B lawsuit in Brooklyn federal court accusing the Texas-based company of federal racketeering, fraud and unfair business practices.  The plaintiffs, Nicole Gubin and her company, BH Seven LLC, also brought claims of libel, defamation and harassment, according to BusinessForHome.org.
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Top 10 Mistakes Direct Selling Companies Make in Social Media

Jonathan GilliamMay 10, 2011
Here's a revolutionary thought: The direct selling industry invented social marketing.Yes, you were the first. Way back in the day, you learned to monetize “social currency” by enabling the sale of products to people through personal relationships. You are the analog version of social marketing. Let's call it Social Marketing “1.0”.
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