The 5 Types of Online Complainers & What You Can Do About Them
Jonathan GilliamNovember 3, 2010
What could be more discouraging than working all day to build trust and excitement about your company, then seeing your company bashed and its execs persecuted online? You will hear me say again and again that in our business, trust is everything, and in many cases that trust can be severed in an instant by internet “commenters” or online complainers with too much time on their hands.