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Top 10 Mistakes Direct Selling Companies Make in Social Media

Jonathan Gilliam
October 14, 2010
It seems natural that companies whose primary driver is person-to-person relationships would have jumped on the social media bandwagon early on and embraced it, singing "hallelujah!" the whole way. You would think. Network marketing companies have been too slow to adopt social and have been left behind by many other more progressive consumer industries.
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5 Tips to Reduce Churn in Direct Selling Companies

Jonathan Gilliam
October 8, 2010
Momentum Factor's first client has me deep diving into what it is that keeps a customer happy and on board. The network marketing business is world-class at adding customers and distributors - we build a base faster and more profitably than most consumer businesses. However, we are just as good at losing them, with an average churn of 75% in 90 days.
2010 Social Commerce Summit in Austin, Texas

Jonathan Gilliam Interview at 2010 Social Commerce Summit

Jonathan Gilliam
September 30, 2010
Momentum Factor Founder & CEO Jonathan Gilliam recently spent a few days at the 2010 Social Commerce Summit in Austin when he was the CMO of Evolv Health. The summit included lots of sharing, thinking and learning about the future of social media and its application to business and marketing.
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Jonathan Gilliam Introduces “Momentum Factor”

Jonathan Gilliam
September 30, 2010
Well, I'll spare you the entertaining, quippy post (that will come later, of course) and just say thank you to those of you who have supported me this year and especially as I launched Momentum Factor.
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