Category: Articles

At the end of August, the FTC published its new strategic plan for the next five years. What was outlined continues to show the FTC's emphasis on enforcement following the loss of its 13(b) authority while broadening the commission's focus and being more aggressive in terms of goals.

The FTC has been handed a major courtroom setback in an anti-pyramid case that shut down a direct seller back in May. Learn more from Social Selling News.

A report published by the American Enterprise Institute (AEI) delved into efforts by the FTC to speed up decision-making processes through the establishment of rulemaking frameworks with less public input and more political control. AEI recently held a panel discussion with former FTC leaders to discuss the findings of the report and the direction of the current commission.

The use of influencers has become a major part of many marketing strategies in recent years. While there has always been a risk in terms of regulatory compliance regarding influencer marketing, businesses could face even more challenges with the Federal Trade Commission's (FTC) proposed Endorsement Guide changes.

With the Alvaro Bedoya appointment swinging the majority back in her favor at the FTC, Chair Lina Khan is looking to push off early setbacks and now utilize every tool at the commission's disposal to protect consumers from anticompetitive behavior and deceptive practices according to an article from The Washington Post.

Looking to update its existing set of endorsement guidelines for businesses, the FTC is proposing to increase its enforcement of fake reviews and other forms of misleading advertising according to this recent article from Forbes.

Two recent articles from JD Supra highlight the FTC and its efforts to find alternative methods to increase enforcement.

In a combination of moves, the U.S. Senate has not only broken the partisan deadlock at the FTC by approving the nomination of Alvaro M. Bodoya, but has also seen its commerce committee push forward a bill that would restore the FTC's consumer refund power.

The U.S. Senate has moved ever closer to approving nominees to both the FTC and FCC which would break the current partisan deadlocks in both agencies. This is major news as these nominations could shift the regulatory direction of both commissions moving forward. Learn more in this article from The Washington Post.

According to an article from Bloomberg Law, U.S. Senator Maria Cantwell is planning to introduce legislation this week to restore the FTC's consumer refund power.