Category: Direct Selling

A direct selling start-up founded by six well-known industry veterans, Minerva Worldwide, fuses online marketing and word-of-mouth while aiming to create a premier online destination for diet, health and beauty.

I recently overheard some nasty talk from a direct selling supplier about another consultant in our industry. It was pretty aggressive, and I was taken aback, mainly because I knew it to be wholly untrue. Not long after, a supplier friend tells me that every time they present at a conference, their competitor attends, furiously taking notes before running to post their tips and advice on their own website. Wow!

Momentum Factor Founder & CEO Jonathan Gilliam has been selected to present at next month's Direct Selling Association (DSA) BeConnected Conference in Las Vegas, Nevada.

Momentum Factor is proud to announce our sponsorship of the 2011 Direct Selling CxO Summit - titled "New World, New Rules." The event takes place on Wednesday, November 9, 2011, from 10:30am - 4:00pm CST in Dallas, Texas.

Trivani CEO Bob Steed reports Ariix was the front runner after an exhaustive search to find a new home for Trivani's 70,000 distributors.

The rise of social media in direct selling gives us amazing new avenues for quickly rolling out new social media contests and challenges in exciting, fun and cost-effective ways.

On August 18, the DSA released its long-anticipated industry survey figures, showing a slight increase in sales numbers coupled with a slight decrease in number of distributors over 2009.

Momentum Factor Founder & CEO Jonathan Gilliam has been invited to present at two different sessions during the 2011 Direct Selling Edge Conference in Las Vegas, Nevada, from Sept. 22-23.

Gen Y is already in the workplace and making life decisions. How will your company attract, motivate and keep them?

I thought I was dreaming this morning when I opened this morning's Wall Street Journal and out pops a wonderful sight - a Parade-style magazine chock-full of articles educating the business world about the promise of the direct selling industry.