With the proliferation and popularity of video apps like TikTok and the rise of influencer marketing, social selling is everywhere. Even so, despite the convenience and ingenuity of this brand of marketing, it’s still unclear whether your product will stand out in the endless sea of advertisements that is the current social media scape. Even so, there are new platforms on the horizon that look a little different and seem to beckon the next frontier of social selling.

The third Momentum Factor Social Selling Update Quarterly Newsletter of 2022 has been released! Don't miss out on all of the professional news and insights for the direct selling executive.

The second Momentum Factor Social Selling Update Quarterly Newsletter of 2022 is hitting inboxes now! Don't miss out on all of the professional news and insights for the direct selling executive.

You may have thought to yourself, “it seems like just about anyone can be an influencer these days,” and you’d be correct. Young people are finding it easier than ever to monetize the now-marketable skill of content creation. The transition from long-form to short-form content created a higher demand for more content, and thus more digital content creators. 

The first 2022 edition of Momentum Factor's Social Selling Update Quarterly Newsletter is hitting inboxes today! Don't miss out on all of the professional news and insights for the direct selling executive.

As social media has become more and more a part of our daily lives, direct sellers have applied their relationship-building skills to these channels in order to expand their customer connections and pivot towards a new e-commerce strategy: social selling.

MLM.com recently featured an original article from Scott Allen that provided great insight into strengthening online relationships.

The Momentum Factor team, including Founder & CEO Jonathan Gilliam, is excited to be back at this year's Direct Selling Association (DSA) Sales & Marketing Conference: Focus on the Field in Las Vegas from Dec. 9-11!

Move over, Trending Topics, and make way for "Moments" from Twitter. For now, this new feature is all being curated by Twitter and a few media partners, but in the future will be available for anyone to create, including direct sellers.

Mark Zuckerberg just announced in a public Q&A that Facebook is working on adding a new button to its commenting features. Though some have jumped to the conclusion that this will be equivalent to a “dislike” button, Zuckerberg left room for interpretation about what exactly the buttons will do.