“Powerhouse” team to deliver world-class social media capabilities to European direct selling market.
AUSTIN, TX — Momentum Factor has partnered with well-known direct-selling executive Jamie Stewart to form a new UK-based social media and online marketing services firm, Momentum Factor (Europe), Ltd. This will serve as Momentum Factor’s European offices.
Mr. Stewart, formerly Chair of the Direct Selling Association UK and former Managing Director at Kleeneze Ltd. (LSE: FDL.L) – one of the UK’s largest direct selling companies, will serve as of Managing Director at the new European offices.
“Jamie is a proven innovator in the direct selling industry and has been one of our firm’s closest allies in Europe,” said Jonathan Gilliam, Founder & CEO of Momentum Factor. “This strategic partnership will provide European direct selling companies the industry-specific expert marketing and social media capabilities needed to compete in the UK and Europe, far into the future.”
As a former client and partner, Stewart shares and long-standing relationship with the firm. During his term as MD, Momentum Factor was the agency of record for Kleeneze’s growing social media and digital reputation. The two have since continued to collaborate, leading the industry in world-class social media execution.
“While at my former company, I discovered Jonathan and his firm on Twitter and hired them straight away,” said Stewart. “After experiencing their program first-hand, I soon realized the extraordinary need for social media/direct selling domain expertise at UK direct selling companies. Social adoption is really accelerating, and most companies in our industry know they need to get on board. We’re here to simplify that transition.”
Under the new partnership, the structure and management of Momentum Factor (US) will remain the same while clients of Momentum Factor (Europe) will immediately benefit from existing knowledge, capabilities and client development from the industry’s leading social media marketing firm, as it continues to build its own capabilities in the UK and beyond.
“We couldn’t be more pleased with the selection of our partner across the pond,” said Gilliam. “Together, Jamie and this new firm are positioned to advance the industry yet another step in the creation of superior and innovative social selling platforms for decades to come.”
Of note, Momentum Factor’s European offices will be headquartered in Cheshire, United Kingdom.
About Momentum Factor
Momentum Factor is a leading innovator in social media and online marketing services for direct selling companies. A progressive voice for the industry, the firm works with some of its best-known companies to maximize performance, increase revenue, inspire brands, and leverage social media to engage their field and customers. Momentum Factor delivers interactive marketing, social media marketing, and online brand development to its direct selling clients.